What We Do

Big on Kindness was a kindness exchange community initiative based in Montgomery County, Maryland, aimed at helping families with small children who are struggling with basic needs in the Washington D.C. and Maryland area during the COVID-19 pandemic.

For a period of 2 years, between November 2020 and November 2022, we connected those who need help with those who were able and willing to give it.

How It Works


Once a person applies with a need, they are assessed and prioritised by the Big on Kindness team.

A person who has registered to give kindness is identified and matched with a family in need.

Givers will select from a variety of eCommerce partners to satisfy the needs.

Families will receive the kindness required directly from the selected retailer.

The Kindness shown between Nov’ 2020 and Nov’ 2022


3,617

Families matched with Kindness

12,659

Children were fed

$1,035,190

The value of Kindness given